A fine dashboard can hide a bad week
This made-up business ships inside the workbook. Its dashboard says OK. Its 13-week line says otherwise: a client pays late in week 3, a tax payment lands in week 6, and cash drops under the safety floor and stays there to week 13.
What the dashboard says
33.3weeks
OK - over 16 weeks of oxygen.
What the 13-week line says
36,550low point
Week 13, 13,450 under the floor
- Week 3
A client pays 3,000 instead of 7,000. The missing 4,000 arrives in week 7.
- Week 6
An 8,500 tax payment takes cash from 50,250 to 40,600, under the 50,000 floor.
- Week 13
The low point, 36,550. Nothing went wrong. Two ordinary things happened close together.
Fig 1. Example business: the 13 weeks





